Sponsored Video: Domestos & UNICEF for improved sanitation

domestos and unicef campaignI love bubble baths. I am a massive fan of having an hour-long soak in the bath, reading a good book and relaxing. You ask how being a mum and hour-long baths go together? Not at all is my answer. When I first became a mum, I quickly learnt that with a baby around, there was no chance I’d enjoy my bubbly bliss anytime soon. You won’t believe how much I missed being able to escape to my little oasis.

Then I saw this video and felt incredibly selfish:

Every day there are billions of people around the world, who don’t even have running water. People, who don’t have a toilet. People who live in conditions that we can’t even imagine. Statistics say that 37% of the global population, that is an estimated 2.5 billion people, don’t have access to improved sanitation, yet it is regarded as a basic human right.

UNICEF runs a programme called CATS, which stands for Community Approaches to Total Sanitation, to make a difference. CATS promotes good hygiene practices, raises awareness of the sanitation crisis and the need for access to toilets to reduce disease transmission. So far it has improved the lives of around 13.5 million people in 50 countries.

Now Domestos and the Unilever Foundation have teamed up to help UNICEF improve access to basic sanitation through their CATS programme and this is how:

Whenever you buy a specially marked bottle of Domestos, the company will be contributing 5% of its average sales proceeds to UNICEF’s CATS programmes in the Philppines, South Sudan and Vietnam and will also help improving sanitation in India, Indonesia and Brazil.

To find out more about the partnership and how you can help visit the official campaign website. You can also check out videos about the progress of the campaign on YouTube or help spreading the word on Twitter using the hash tag #mumsfortoilets.

Disclosure: This post was sponsored by Domestos. 


  1. Reader says

    :( It’s so true, we take what we have for granted and forget that we are among the “lucky” few. Lovely post, thank you. x

  2. Debbie Godbolt says

    you say it makes you feel selfish i agree with what you have said and it is something i have been thinking about today as the war in Syria get worse i have struggled in my head to decide what is right the vote in government was for the uk not to step in and go to war with the usa and i do think that is right as it costs this country so much money and we have always in the past sent out troops in but part of me thinks what about the poor innocent people in Syria can we turn our back on them

Leave a Reply

Your email address will not be published. Required fields are marked *

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

CommentLuv badge